Started by twin brothers Keith and Wade Hudson, US Army and USMC Veterans respectively, Standard Clothing Company is an apparel company which aims at “disrupting the traditional Veteran & Military apparel markets”. They do this by offering a comparatively simplistic line of apparel, focusing on comfort and quality without massive graphics or flashy designs. Rather, their shirts feature subtle accents and patches made from re-purposed military combat uniforms.
The Standard Clothing Company website is currently up and running, although they’ll also be launching a pre-order campaign on Kickstarter early next year, so stay tuned for more info as it becomes available.